Articles by author

Planning online store’s navigation

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You’re at stage of building an online store where you need to define the structure of your navigation. In this article, I’ll give you some advice that will help you …

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Ultimate Magento Robots.txt File Examples

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Extremely common question when it comes to eCommerce – and for that matter Magento SEO – is how a robots.txt file should look and what should be in it. For …

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Are you suddenly missing lots of links in Google Webmaster Tools?

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There is a community on Google Plus called “SEO Hangout Panel“. It’s one of the few communities that I’m really active in and I really get lots of newest SEO …

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eCommerce Responsive Design vs Mobile Theme

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One of the most common questions I got while consulting online store owners in 2012 was responsive theme vs mobile theme – which is the best – which are pros …

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How will Facebook Graph Search influence eCommerce?

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Unless you’ve been living under the rock for the past few days, you’ve probably noticed the hype around new feature that Facebook will introduce – the so called Facebook Graph …

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Realistic expectations for recovery from Google Penguin

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I wrote about Google Penguin and Google Panda updates before here at ICG, mainly the differences between those two and how they’re cured. In this article, lets talk expectations.

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2013 – The Year of Content Marketing and eCommerce

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According to Forbes, in the article they wrote thanks to Econsultancy’s research, content marketing and e-commerce tops digital marketers’ priority list for 2013.

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Win Free Copies of Packt’s new book on Magento!

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Readers would be pleased to know that we have teamed up with Packt Publishing and are organizing a giveaway for you to celebrate the release of a new Magento book …

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SEO for Tabs on eCommerce Product Pages

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In a recent Google+ hangout, John Mueller from Google explained how Google ignores hidden content, and when asked for an example of such non-black-hat hidden content that might get ignored …

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Final Death of Ranking Positions as SEO Metric

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The beginning of 2013 will mark the final death of what’s probably the worst metric a part of the SEO industry ever used – ranking positions. Part of the industry …

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