Category / Marketing

Are you suddenly missing lots of links in Google Webmaster Tools?

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There is a community on Google Plus called “SEO Hangout Panel“. It’s one of the few communities that I’m really active in and I really get lots of newest SEO …

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How will Facebook Graph Search influence eCommerce?

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Unless you’ve been living under the rock for the past few days, you’ve probably noticed the hype around new feature that Facebook will introduce – the so called Facebook Graph …

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Realistic expectations for recovery from Google Penguin

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I wrote about Google Penguin and Google Panda updates before here at ICG, mainly the differences between those two and how they’re cured. In this article, lets talk expectations.

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Create unique coupon code in Magento

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Toni from ICG wrote a post how to create simple A/B split testing for offline promotions for online store. Now we will show you how to manage coupon codes trough Magento …

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Final Death of Ranking Positions as SEO Metric

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The beginning of 2013 will mark the final death of what’s probably the worst metric a part of the SEO industry ever used – ranking positions. Part of the industry …

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Is it time to call it a Cyber Week? Cyber Monday aftermath 2012

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In the past few years, I’ve seen researches showing that Cyber Monday might not be the best day for online merchants in the year anymore, but latest data totally disagrees …

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Can we? (RE We Can Do Better Than This)

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I’ll be honest with you, I rarely write blog posts for the industry. I tend to write blog posts for my targeted audience, so this is one of those rare …

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Using Pinterest to promote your E-commerce website?

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Pinterest is becoming one of the best referral traffic sources for many online stores around the world. Every day I see more and more of my clients gain significant amounts …

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71 reasons why you’ll read this article and why you shouldn’t

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It seams to me that most people always had the attention span of a goldfish. As social media was slowly entering the mainstream use and professional lives of millions of …

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The Ultimate Guide to E-commerce Content Marketing

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As e-commerce is continuing to grow at astonishing rates worldwide, the PPC and SEO competition is becoming stronger every day. It is much harder to get a positive ROI out …

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