As a frontend developer today you have tons of tools at your disposal. In everyday use you will need at least one tool which will be assigned to watch, process, generate, clean, minimize code. I will try to convince you to start using one which can be great assistant in modern frontend workflow. I will talk about Browsersync.io.Read more
Sir Tim Berners-Lee once said that “Access (to the Web) by everyone regardless of disability is an essential aspect”. We, as developers, always strive to create a website which looks and feels good on a wide range of devices, resolutions, operating systems, network speeds, etc., but how often do we consider designing or creating a website for a wide range of people? In this article, we’re going to cover some basic frontend principles of improving accessibility and what that means in context of a Magento website.Read more
With the rise of E-commerce, selling goods to customers around the globe became easier than ever before. Internet has no borders, and anyone can ‘walk into your store’ whilst being in comfort of his own home.
An increasing need for multilingual stores has appeared. You might want your customers to be able to browse your store in their own language.Read more
Testing can be boring and time consuming task. So why don’t we use some tools and make our lives easier? In Magento there are numerous “boring” tasks that need to be done after the first install and then again when you test a new functionality. For example, create a test account, add product to cart, go trough checkout process, add product to wishlist, compare etc.Read more
If an e-commerce site is making $100,000 per day, a 1 second page delay could potentially cost you $2.5 million in lost sales every year.
Every HTTP request in Magento results with a few layout handles which can be used to customize layout of desired pages. If you ever tried to dump layout handles in Magento, you would see many of them. These handles are calculated differently, based on different variables.Read more
What can you do to prevent duplicated content of products from different stores?
Recently we’ve received one inquiry to optimize an existing Magento website.
Shortly, there are 2 stores with codes: store1 and store2. Store code is included in the URL.
While we were working on the optimization, the client has reported that some of the products show in both: store1 and store2 but they should be visible only in one of those stores (imagine that you’re on store1 and you see there some related products but from store2).Read more
This post is written to help out beginners that are planning to or have just started their web development adventure. It is not the only way of managing your local environment, but it is one of the better ones.Read more
Every now and then client hires us to do a site assessment for his existing Magento powered web shop. One of the reasons for this is the feeling of web store getting slower and more bloated with each new extension or modification they make on Magento.
Based on my experience, I will describe an approach we at Inchoo take for analysing 3rd party Magento extension.Read more
Recently my colleague asked me do I know what will happen if you type in URL “?=PHPE9568F34-D428-11d2-A769-00AA001ACF42“. I forgot about that and I didn’t know the answer instantly. Probably in time of learning PHP and related stuff I’ve noticed that query param and I didn’t know what consequences it could exploit. Maybe in that time I said… OK you can see PHP logo but who cares!? But recently when I saw that and when I looked once again HTTP header I saw what security issue could be if you echo to the world your PHP version (X-Powered-By:) and server header info (Server:). Probably all of you saw some “hacker websites” where you can find exploits for various CMS/Frameworks with their versions and platforms on which exploits could be accomplish. So probably you can now guess in which direction this post will go.Read more
Toni from ICG wrote a post how to create simple A/B split testing for offline promotions for online store. Now we will show you how to manage coupon codes trough Magento and prepare for your next “offline” campaign.Read more
In a recent Google+ hangout, John Mueller from Google explained how Google ignores hidden content, and when asked for an example of such non-black-hat hidden content that might get ignored he explained it on an example of tabs.Read more
There are many Magento robots.txt templates floating around, with tens of instructions for crawlers. Most of them deal with preventing crawlers to access some of many Magento’s directories. But sometimes these instructions can be too restrictive and might prevent Google from indexing your images.Read more
When you think about conversion rate optimization, the first thing that comes to your mind is A/B (split) testing or multivariate testing. Although those are commonly used techniques of achieving a higher conversion rate, the conversion rate optimization actually doesn’t have a word “testing” in it.Read more