In previous post we create Customer group based on company emails. Now when we have few customers registered with company emails we will create campaign and give them 50% discount for purchasing Laptops.

In Magento admin area open  Promotions -> Shopping Cart Price Rules

Now we will create a new rule

Fill up information regarding new rule

Using conditions we will use our previously created Customer Segment “Company Discount”

Under Action we will give 50% of discount on product price from Category “Laptops”

Now we will go to store and login using Company email.

Browse Category “Laptops” and choose one of the products, in my case it will be Apple MacBook Pro, normal price is displayed, continue to checkout.

And now we have finally applied our Company discount 50% off

This is only example you can create may other rules based on Customer Segments under Shopping Cart Price Rules, discount, free shipping, add reward points, etc.