Ecommerce developers with Magento

By now, everybody that reads this blog has probably heard of upcoming Google TV, a device that is set to revolutionize the broadcasting industry and finally take it to the next step – the world of actual two way interaction. Since we deal with e-commerce here at inchoo, the first thing that popped into my head when I saw what Google TV is was its effect on e-commerce world.

If you updated to latest Magento 1.4.0.0 or 1.4.0.1 version you may notice that Google Analytics implementation is broken. Here are few easy instructions how to fix this.

We are witnessing something amazing in the search industry right now. Bing is growing and as the Bing and Yahoo integration goes through, for the first time in a decade, Google will get a worthy competitor.

Yesterday, MG Siegler wrote a blog post at TechCrunch pointing out a mysterious Google Trends drop for major social sites like Facebook, YouTube, Twitter, Flickr, and Foursquare somewhere in the January of 2010.

Today, my colleague Ivan Weiler entered the office announcing great news: “Google will stop supporting old browsers”. And we all know what that means, nudge, nudge…

Magento made adding products to Google Base (Google Product Search) a pretty simple process that can be done using Magento’s admin interface. This guide will tell you how to do it and how to fix known issues.

For those of you who love Google Custom Search and would like to use it with the Magento, here is a little how to. Entire embed process is really easy. It all comes down to copy paste-ing few lines of code from Google to Magento. My idea is to create the static block in Magento CMS section and then use the custom CMS page from which I will call this statick block among other HTML content I might wish to throw into the CMS page.

The world of SEO goes all crazy in some sort of riot / protest after Google announced the personalized search results for signed-out users.

Google Analytics has always shown you how people search to find your site. With Site Search, you can now see how people search your site once they are already on it. This is a goldmine of information because every time visitors search, they literally tell you in their own words what they are looking for.

Quick question, can 15% conversion rate be better then 50% conversion rate? Yes it can. Now here we go with a little bit of advanced topic for those of you who understand what we’re talking about here. I have a problem with the way our industry measures conversion rate optimization success.