Tag Archives: inbound marketing
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Online store’s most important landing page (research)

Online store’s most important landing page (research)

Although your homepage is usually the most common landing page of your website, it is not the most important page you should focus your conversion rate optimization on. Read more

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Inbound Marketing will destroy SEO

Inbound Marketing will destroy SEO

Yesterday, we had a new follower on our Twitter account with “bio” saying that she is a “Twittsultant” – which is probably something like Twitter consultant – which obviously made us laugh. Read more

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Get Yahoo MeMe Invitations Here!

Get Yahoo MeMe Invitations Here!

We’re testing out Yahoo!’s new Twitter clone service known as yahoo MeMe. The service looks pretty nice from what I can see. Read more

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Why do you need a blog on your online store?

Why do you need a blog on your online store?

If you are an online store owner that ever went seeking advice on promoting your website and gaining more targeted visitors, you’ve probably heard you need a blog. You might wonder how does blog actually help you in gaining more visitors and ultimately earn more money with your online store. Read more

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Flowchart – Are your potential customers on Twitter?

Flowchart – Are your potential customers on Twitter?

I’ve done some research, and considering the number of people currently using Twitter and diversity of industries and demographics they belong to, I came up with this extremely useful flowchart that you can use to determine if your targeted audience is using Twitter or not. Read more

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White hat SEO link building campaign is impossible

White hat SEO link building campaign is impossible

I’ve seen lots of SEO companies offering link building services and some of them claiming they are white-hat SEOs. I’d like to explain why link building campaign is never white hat SEO. It’s always in some gray area and often completely black hat. Read more

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Inbound Marketing is not Instant Coffee

Inbound Marketing is not Instant Coffee

I’ve seen it lots of times… A company starts inbound marketing activities and after a few blog posts and status updates, they quit. Traditional marketers and non-power users of the internet have trouble understanding the concept of inbound marketing. Inbound marketing activity is not something you do once and you’re done with it, it’s an ongoing process. Read more

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Why You Don’t Date PR Guys

Why You Don’t Date PR Guys

This is inspired by TechCrunch’s 10 Words I Would Love To See Banned From Press Releases and based on Hubspot’s Why You Don’t Date Outbound Marketers [Cartoon]. Read more

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Social media – marketing or sales job?

Social media – marketing or sales job?

Who should manage social media networking in a company? Is it a job for marketing or sales department? Is it a one person job or should a team of people work on it? Read more

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Magento Newsletter

Magento Newsletter

If you’re using Magento you probably noticed by now that you have integrated newsletter system with it. By default, visitors are able to subscribe to your newsletter via Magento Newsletter subscription form in sidebar. Read more

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