Toni Anicic, our online marketing specialist at Surgeworks, has a personal blog (in Croatian) where he posts about various topics related to Internet marketing, blogging, Croatian portals, and events. We are proud to say that his blog won the Vidi Web Top 100 award in the Blogs category a few days ago.
The award recognizes his blog as one of the Top 10 in Croatia.
Congratulations, Toni!
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I attended a webinar yesterday called “Maximizing Magento Webinar: Optimizing Conversions with Website Testing.” It was a nice and informative hour-long webinar with Google and Magento team speakers that provided us some really useful information.
First of all, you should know what Google Website Optimizer is. It’s a powerful tool that allows you to test various page concepts directly on your visitors and see which of your ideas works best in practice. Read more
Building backlinks is the most important part of SEO work. The only thing more important is how relevant the becklinks you build are. You could actually rank at number one spot on Google for a keyword you don’t have anywhere in your content solely based on your backlinks. This have been proven in practice many times and I have personally done this on several keywords. Read more
Did you know that you can actually track what your visitors are searching for inside your website? We are going to explain you how it’s done via Google’s Analytics tool. It is possible to track your internal site searches if your internal search engine passes the search term in the query string as Google Analytics tracks everything entered in location bar of user’s browser.
Most of you probably know this, but let’s define what the sitemaps are. Sitemaps are a simple way for site creators to give search engines the information about pages on their site that are available for public. Basically, those are just 1 or more XML files that lists URLs for a site along with additional meta informatio about each URL (like last update, how often it changes, its importance relevant to other pages). With this in mind, search engines can be more clever while crawling the site. Click here see how sitemap of this site looks like.
Note: This is one of our older posts that describes how to add featured product to the Magento home page. Meanwhile, we developed a Magento Community extension: Featured Products by Inchoo. We advise you to use it with Magento Connect in case you need featured products functionality.
Old article content is below:
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One of the drawbacks of Magento is currently its speed if default configuration is used. There are certain ways of making it run faster. The best one is to enable GZip compression by changing .htaccess file a little. You just need to uncomment part of the code. In my case, the speed increase was exactly 235%. Let’s start speeding up Magento!
Have a chat with our Magento Consultants. You would be surprised how small changes can make your business even more successful.
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Since we’ve been with Magento from its very beginning, we built a very distinctive knowledge of it. Besides being an Accredited Silver Partner,
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