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Josipa Bjelobrk

eCommerce Marketing Specialist

Josipa Bjelobrk

Josipa is a creative person that is attracted to both visual and textual form of expression. She’s got the visual part covered with photography, while words fly out to new dimensions when she’s working on content and SEO side of our client's stores. She’s seriously dedicated to goal-achievement driven by data, so don’t get easily fooled by her dreamer’s side of personality.

Being a wedding photographer for 3 years gave her remarkable experience in creative marketing, self-branding, and client relationship. Her college years were marked by the opportunity of going on Erasmus exchange program to Italy, where she was a trainer holding workshops and presentations about photography, social media marketing, and storytelling in marketing.

One of her photos was a part of ”The Story of the CREATIVE” exhibition that was displayed on the ”Linc LIC” skyscraper in NYC. Her passion in photography evolved from photo manipulation to capturing breathtaking raw human emotions, and that’s what you can mostly see in her recent work. The Japanese culture fascinates her, which makes sense, since she’s a huge lover of minimalism, having less stuff, and overall - simplicity.

  • Google AdWords Search Certified
  • Google Analytics Certified

Latest posts by Josipa Bjelobrk

The importance of product photography in eCommerce 

Let’s talk about product images as the most important content in your eCommerce website, or is it? 

Do not underestimate the importance of product photography because this is one of the most powerful tools in selling of your goods. Humans are visual beings, we process information based on what we see. Studies show that people remember 80% of what they see and 20% of what they read

According to a research from ViSenze, 62% of generation Z and Millennial consumers want visual search capabilities. Pinterest CEO Ben Silbermann says: “The future of search will be about pictures rather than keywords”.  Instead of searching for words, users can drag or snap a photo of clothes, furniture or home decor, etc, without having to describe what they are looking for in a search box with Google Lens. Continue reading

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