23+ Ways to Promote Your Website for Free

There is actually no such thing as free website promotion unless you are really lucky. You always have to invest at least some time and effort, and as we all know time equals money which means no promotion is actually free.

However, if you are looking into ways to promote your website online while not spending any money, here are some ways you can do it. Most of these are generally well known but you might find something new and useful.

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Drupal to Magento integration, simple link tweak with multilingual site

I see my coworker and friend Željko Prša made a nice little post on Adding a new language in Magento so I figure I’ll jump with a little Drupal to Magento integration trick concerning link issues and multilingual sites. Here is a piece of code you can use in your Drupal templates to do the proper switching from Drupal site to Magento while keeping the selected language of site. Note, this tweak assumes you have the desired language setup on both Drupal and Magento side.

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Online and real time text editing that works!

What is etherpad? It’s an real-time collaborative text editing online application.

As they state on their site “Etherpad” is a “Really real-time collaboration”. That means no delay between writing or editing your shared document. It has built in versioning, chat and requires no registration for anyone in the free version.

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Running IE6, IE7 and IE8 standalone

If you are looking for an easy solution for running multiple IEs (IE6 standalone, IE7 standalone and IE8 standalone.) or any other popular browsers versions side by side AND all of that right from your browser, check out the Xenocode’s page or read on before jumping off.

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Zend_Auth Database Table Authentification

Zend Framework comes with interesting and useful components when it comes to authentication and authorization of users. Zend_Auth is one such component whose task is to handle authentication.

I made a little screencast on topic of Zend_Auth database table authentication. Screencast is video only, plus some visual pointers, no audio. Hope some of you find it useful as starting point.

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Magento Connect

One of the first things that really confused me when i start using Magento is Magento connect. I just started learning things, so i was looking for some plugin examples. I visited Magento connect page with extensions and looked for download button, instead i found “Get extension key” one.

If i recall correctly their What is this? explanation wasn’t the same back then .. or i was just so terrified of Magento at start that i didn’t understand anything at that point 😉 I knew i need to paste that key somewhere, in something they called my Magento connect manager or Magento downloader, but i didn’t understand where it is.

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Zend Core – PHP LAMP/WAMP stack overview

For all those in open source web application development, like myself, LAMP/WAMP is well known term, especially if your development is based on PHP. Imagine WAMP with commercial support available and you what to you get? You get Zend Core. I don’t mean to be harsh neither to WAMP or Zend Core with statements like these. I’m simply trying to explain as short as possible, to those interested in Zend Core what it actually is.

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Google’s Interest Based Ads – Behavioral Targeting

Google is launching it’s Interest Based Ads into beta. These ads are a form of behavioral targeting ads and are being tested by limited number of selected advertisers.  At Google, they strive to serve as relevant ads as possible to the users of Internet and that’s why contextual advertising is not enough anymore. They decided to take it one step further beyond and step into the world of behavioral targeting.

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Zend authentication component (Zend_Auth), database storage class

I love Zend Framework. Sometimes it can really be overhead but most of the time it’s really nice working in well organized, documented framework. One of the components I use relatively often iz Zend_Auth component. Zend Framework documentation is quite rich so I wont get into explaining how to use Zend_Auth. There is one thing that bothered me in Zend_Auth, and that’s persistent storage. Zend_Auth (in the latest version 1.7.6, as of time of this writing) supports only Session state as it’s storage. What I needed is full database session storage.

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Add breadcrumbs in Magento to pages that miss them

Here is one solution on how to add breadcrumbs to pages in Magento that by default do not have breadcrumbs. Recently we had a client that requested a basic breadcrumb to be shown on pages that Magento does not serve breadcrumbs.

 * Adds url breadcrumbs for pages that do not have breadcrumbs by default
<?php if(is_null($crumbs)): ?>
 * On some servers use ->getServer('PATH_INFO')
 * and on some ->getServer('ORIG_PATH_INFO')
$urlRequest = Mage::app()->getFrontController()->getRequest();
$urlPart = $urlRequest->getServer('ORIG_PATH_INFO');
    $urlPart = $urlRequest->getServer('PATH_INFO');
$urlPart = substr($urlPart, 1 );
$currentUrl = $this->getUrl($urlPart);
//$controllerName = Mage::app()->getFrontController()->getRequest()->getControllerName();
//$controllerName = ucfirst($controllerName);
$controllerName = str_replace("/", " ", $urlPart);
$controllerName = str_replace("_", " ", $controllerName);
$controllerName = str_replace("-", " ", $controllerName);
$controllerName = ucfirst($controllerName);
<span class="breadcrumbs">
<strong class="float"><?php echo $this->__("You're currently on: ") ?></strong>
<ul class="breadcrumbs">
<li class="home">
        <a title="<?php echo $this->__('Go to Home Page') ?>" href="<?php echo $this->getUrl() ?>"><?php echo $this->__('Home') ?></a>
    <li> / </li>
        <li class="<?php echo strtolower($controllerName) ?>">
        <strong><?php echo $this->__($controllerName) ?></strong>
<?php endif; /* END OF CUSTOM BREADCRUMBS */ ?>
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