Newest edition of Developers Paradise will be held at Opatija, from 25th to 28th April of 2016, and it will be organized and hosted by, yours truly, Inchoo.Read more
Clear up your busy schedules and make 19th and 20th of October all about attending Meet Magento Poland which will take place in Concordia Design conference center in Poznan.
We are definitely not going to miss the opportunity to meet all of you and share each other’s experiences and knowledge about eCommerce.
And we have prepared something special for some of you who will be attending.Read more
The latest figures on the Magento Certified Solution Specialist certification are in.
We are now over 15 months into Magento’s only business-oriented certification program, and I’ve kept track of what’s happening in the world of us Solution Specialists, light-crunching the figures officially available via Magento’s certification directory.
This is the fourth quarterly State of Magento Solution Specialist Certification report by Inchoo – so make sure to check some of the trends.Read more
Delivering a top notch web shop is never easy.
Factors such as requirements or desires (because, there is a difference!) accompanied with resources, experience and dedication make for the challenge of creation. Choosing the right partner now, thanks to Magento, comes with a new set of factors which should be looked after. All of them are connected with Magento’s new baby – Magento 2.
Since we’ve seen a lot of questions connected with the before mentioned factors (probably due to the fact that Magento officially published the date of Magento 2 release and we are talking about 15th of November now), we’ve decided to tone down the tension with telling you all about “what to expect when you’re expecting”.Read more
Managing any remotely custom eCommerce project, let alone those on Magento, can pose quite a challenge to merchants. Enter Magento Solution Partners – those caring companies that make sure all the pieces of a puzzle that is a Magento website fit together.
So, how do we do that?
Here is a quick overview of some of the key building blocks of a successful eCommerce project and five tips from our experience on managing Magento projects effectively.Read more
Nowadays, eCommerce market in many niches is extremely competitive. Customers have more choices than ever which has several major implications on eCommerce businesses sales performance.Read more
While it’s much more complicated than that, in case you need a short overview of what marketing budget in eCommerce looks like in one sentence, this would be it:
A well allocated eCommerce marketing budget is a fine balance between investing in new customer acquisition and retaining the existing customer base (churn rate reduction).
Every three months we’re coming up with the latest numbers on the Magento Certified Solution Specialist certification.
As we’re closing in to a full year since Magento rolled out its only business-oriented certification program, it’s good to check out some trends and see if the same countries and solution partners still hold the lead or have the tables turned. We bring you the third State of Magento Solution Specialist Certification report by Inchoo.Read more
Inchoo’s CEO Tomislav Bilić accepted the Best SME in Eastern Croatia award on the final event of this year’s “Business Take Off” project organized and managed by national business newspaper and portal Poslovni dnevnik and Croatian Ministry of Entrepreneurship and Crafts.
It’s always nice to get the recognition for the hard work you’ve been putting in. And when it comes rather unexpected and on a national level, it makes things just a bit sweeter. You can learn more on this prestigious award below.Read more
Anyone who works in a sales department or some other department that involves a lot of communication with leads, clients, partners etc. will tell you how important it is to use some type of CRM system that will allow you to keep track of the communication process. Recently we moved from Highrise to Pipedrive and here’s a quick overview of what we managed to improve on.Read more
How many Magento Certified Solution Specialists are there? Which country, city, solution partner hold the most badges and what are some of the trends that can be seen throughout the first 6 months of Magento’s latest official certification program? Check it out in the second State of Magento Solution Specialist Certification report by Inchoo.Read more
Holiday season is just around the corner, consumers are eager to start shopping, there is no doubt — it’s very important time for any retailer in the business. There are numerous marketing strategies to prepare your online store for all that online rush, but hey — let’s not forget that sometimes a pleasant holiday atmosphere can play a quite important role.
In this article I’ll present 6 possible ways to prepare your Magento storefront for the upcoming holiday season.Read more
The holidays are just around the corner and it’s time to prepare your online store for them. In this time of year, customers open their wallets and spend their money, so it’s crucial for every commerce business to make some kind of plan to take a ride in a train of opportunities this holiday season is bringing. In this article we will try to help your business to make a plan, so you can make good decisions on where to go and what to do next towards your business goals.Read more
Speed is the most important feature of any online store. If it is too slow, people will just not use it. It may have great products, low prices, the most beautiful interface, but if it takes forever to load, people will just go away.
In the offline world, we often have to wait. Line in the bank, security control at the airport, checkout line at the grocery store… pick your favorite. “I had such a great time waiting in the line for 3 hours” – said no one, ever… People hate waiting.Read more