eCommerce Talk

3 e-commerce sales questions to make life easier


While you all probably have a shortlist of some standard questions when discussing e-commerce project requirements with a lead, some often get overlooked and can make a difference between a successful story and, well, the other kind. Here are top 3 questions to ask early on in your sales process to make lives easier for both the client and yourselves.

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Case Study from Australia: Clickable Automotive

I would like to share with the community another Magento Case and a fine example of collaboration between Clickable Automotive, Inchoo Australia and Inchoo Headquarters. This article also provides a good overview of how we approach a previously developed Magento store with the objective to establish a long-term relationship with our client and ensure satisfaction.

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Inchoo Flickr Gallery Magento Extension

© By Wholtone (Own work) [CC-BY-3.0], via Wikimedia Commons

Inchoo Flick Gallery is an easy-to-use Magento extension that will integrate any Flickr gallery into your Magento website. It is fully customizable using a simple Magento back-end configuration page and it uses Flickr API to get all the required information and data. Extension is tested on Magento 1.6 and 1.7 but it’s still the first version so be careful if you decide to use it on your live site.

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Utilizing Magento Power within Facebook

We bring you a short article on a new platform that actually enables you to use Magento within Facebook – we’ve been in touch with the Sortal team, the brains behind this, and what they have to present is very exciting – we’re still checking it out in detail, but we wanted to give them a chance to present their platform in a guest blog post to everyone following Inchoo as it looks very promising. So, make sure to read on… 

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Creating your own web shop – Part 1: Where to start

Creating your own web shop can be a tedious task, both technically and time consuming. Not to mention there are tens of quality PHP based web shop systems out there available for free. One of the best if you ask me is Magento, which exceeds the term web shop system by even bigger term “platform”. However, regardless of how some much a given system/platform is feature rich there are always those special clients with special requests which exceed the possibilities of even the mightiest eCommerce systems/platforms out there.

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Works out of the box!

Every now and then someone in the social web world asks for eCommerce solution recommendation. One of the awesome trends I noticed in these answers is the answer of a “happy customer” that goes something like this

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When less is more in eCommerce

This post will explain the situations in which removing certain elements of your online store might give you better conversions or improve your search engine rankings. There are lots of online stores out there that tend to add too much stuff to their store in hope of improving their income, not realizing that these things might actually create a completely opposite result from the one they hoped to achieve.

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