Tips

SEO for Tabs on eCommerce Product Pages

SEO for Tabs on eCommerce Product Pages

In a recent Google+ hangout, John Mueller from Google explained how Google ignores hidden content, and when asked for an example of such non-black-hat hidden content that might get ignored he explained it on an example of tabs.

Read more

Google Image indexing and Magento [robots.txt]

Google Image indexing and Magento [robots.txt]

There are many Magento robots.txt templates floating around, with tens of instructions for crawlers. Most of them deal with preventing crawlers to access some of many Magento’s directories. But sometimes these instructions can be too restrictive and might prevent Google from indexing your images.

Read more

Setup automatic per-folder subdomains on your local linux based computer

rusek@sxc.hu © rusek@sxc.hu

WARNING: this is a fully linux-based tutorial. I’m pretty sure that this is possible on Micro$oft Windows and OS/X, but unfortunately I’m not using them, neither I know a good DNS server for them and the impact on XAMPP and MAMP.

As you probably already know, one of the main problems when you’re doing multiple projects is to organize them properly, first for fast local testing of changes, second for your own sake, to not get lost on your own computer.
One more problem are the testing local domains. Well, the easiest way when you create a project is to create a new project folder, put a new domain (and every subdomain you’ll use) into your /etc/hosts file, create a new virtual host in the apache config, run a2ensite #### (or however you enable a new site on your distribution), restart the webserver… Which means, you need to do that everytime when you’re creating a new project. Not a very convenient way if you ask me, as you’re bloating your /etc/hosts file and your Apache2 virtualHost file(s).

So, one day, I was thinking about that and looking for a solution for it. I’m sure there are a bunch of ways to get rid of this problem, and this solution which I’ll show you is how I managed to do it.

Read more

How to multiselect and filter in magento admin grids – IN and NOT IN

How to multiselect and filter in magento admin grids – IN and NOT IN

Did you ever need to create grid in Magento administration that is filterable by more column’s values, i.e. something from multiselect drop-down. Or perhaps more specific, you want to export all pending orders (order status: pending, pending_payment, pending_paypal) but you aren’t satisfied with Magento implementation of selecting, searching and exporting one by one pending order status. If you’re interested how I implemented similar behavior with input text field, simulating MySQL “IN” and “NOT IN” statement, keep reading!

Read more

YouTube SEO – How to rank higher in YouTube search?

YouTube SEO – How to rank higher in YouTube search?

To this day little was known about YouTube’s search engine ranking factors compared to what we as an industry know about Google’s ranking factors. This is pretty sad since YouTube is the world’s 2nd largest search engine. There were lots of practical advice and wild guesses thrown out there from common sense but till now we had little actual data and case studies of YouTube optimization, and nothing even remotely similar to this data we have for Google.

Read more

Prevent PO Boxes in shipping address field on Checkout

Prevent PO Boxes in shipping address field on Checkout © jechasteen@sxc.hu

We recently integrated a feature that would prevent users from creating an order with a PO Box in Australia. Since we are already familiar with Australia Post shipping integration (and heavy modifications of it, I might add :)), the first thing that came to mind is to have a look if there’s some API or web interface that can be used to filter out post codes that are linked to PO Boxes. Many high volume addresses and/or PO Boxes in Australia have their own post code, so it looked like an obvious solution. It turns out that it’s not that simple or logical, since there are many edge cases where you can not reliably tell if you should filter the code out or not. There is a guide made by Fontis that shows how to validate the input fields in order to filter out PO Boxes. However, in our case we had some dynamic content loading with Temando shipping method integrated. This guide is intended as a more general solution that is compatible with Checkout page’s dynamic content and third party Shipping methods integration like Temando.

Read more

The amount of checkout steps doesn’t matter!

The amount of checkout steps doesn’t matter!

E-commerce industry has obsessed with the amount of checkout steps in terms of conversion rate optimization for far too long. It’s time we put a stop to it. Lots of businesses – services, extension providers etc. – were built upon idea that one step checkout is far better for your conversion rate than multi-step checkout.

Read more

Extension license for local project. Yes, no?

Extension license for local project. Yes, no?

If you’re working for a client for a while there is a high probability that you got request to implement some commercial extension. Or perhaps you’re store owner and you bought specific extension but you now want to test it firstly locally, before you deploy it on your live site.

In this short post I’ll give you an idea of what you can do to “make it work” locally in case when you have valid license for the extension and extension doesn’t work on your local project. If you’re interested on what you can do in situation like this one, keep reading.

Read more