Related products, Up-sells, Cross-sells in Magento

Featured Image

There are three types of product relations in Magento: Up-sells, Related Products, and Cross-sell Products.  When viewing a product, Upsells for this product are items that your customers would ideally buy instead of the product they’re viewing.  They might be better quality, produce a higher profit margin, be more popular, etc. These appear on the product info page. Related products appear in the product info page as well, in the right column. Related products are meant to be purchased in addition to the item the customer is viewing. Finally, Cross-sell items appear in the shopping cart.  When a customer navigates to the shopping cart (this can happen automatically after adding a product, or not), the cross-sells block displays a selection of items marked as cross-sells to the items already in the cart.  They’re a bit like impulse buys – like magazines and candy at the cash registers in grocery stores.

Related products

Upsells

This is the example of the Up-sell. Ideally, the visitor is supposed to analyze those products as they should be relevant to the one that is just loaded.

11
Top

Enjoyed this post?

Subscribe to our RSS Feed, Follow us on Twitter and spread it to your friends!

Author

Tomislav is an owner and CEO of Inchoo. Enjoys traveling, traditional cuisine (from most cultures), good wine and strong rakija.

Other posts from this author

Discussion 11 Comments

Add Comment
  1. Leslie

    I think you should post about Configurable Products. I have a main product and but it comes in different sizes and related prices. I’d like to list all different sizes AND prices of the same product. In other shopping carts, a main products with variances are called subproducts and I’m attempting to create subproducts in Magento using the Configurable Product option.

    Please email me if you have a solution to this issue.

    Thanks a lot

  2. Sometimes (often?) grouped and bundled products can also be used for the same purposes as related products/cross-sells/upsells.Given all the possibilities it’s important to know when to use what in which situation, if that can be captured in any sort of rule at all :)

  3. You an buy/read the Magento user guide, where it is explained.

  4. Nice Post. If you are looking for code in Magento to link products..please see..
    http://subesh.com.np/2009/11/adding-related-product-and-other-links-to-product-in-magento/

  5. Is it possible to show the related products like the upsell in the Magento template (center column)?

  6. Hello ,
    how do i get cross sell product on the product details page

  7. Pingback: Blog » Blog Archive » How to display other products from same category

  8. It’s good! Thanks a lot.

  9. Ron

    contact me if you need a good extension for magento upsales

  10. aakash

    i want to display related product on separate page.i have to add link named “Related Product” on product description page.when someone click on it all related product associate with that product display on new page.
    we have send product id so we get different related product as per different product.

  11. when i check to include a related item, and then change the qty of the main item I want to buy to 5, when I click add to cart, shouldn’t I also have qty of 5 of the related item?

Add Your Comment

Please wrap all source codes with [code][/code] tags.
Top