Returns can be a major headache for eCommerce retailers. While in-store purchases don’t get returned so often, there are estimates that customers return up to 40% of goods bought online.
This is especially the case in the Fashion & Apparel industry. Online store customers can’t touch the product, hold it nor feel it during online shopping.
Some customers deliberately resort to the practice of over-ordering. This increases the quantity of returns and their negative environmental footprint.
Since the Covid-19 pandemic turned the online store into the only sales channel for many retailers, the problem with returns is more critical than ever.
In this blog post, we’ll demonstrate how one of our clients improved their returns management by developing a custom Returns Portal on the Magento platform. Read more
Today we are celebrating our 12th birthday! Wow, so many years in which we had a lot of beautiful moments are already behind us!
Tomislav Bilić, founder and CEO of the company, on this day back in 2008, registered the company at the Commercial Court in Osijek as a legal entity. I interviewed Tomislav, and he told us about his entrepreneurial experience, how the eCommerce ecosystem looked like 12 years ago compared to today, and what are his plans for the future. Read more
At the time when new technologies are emerging almost every week, it is quite difficult to keep up with everything that helps us grow. In almost every field, digital marketing has triumphed over traditional advertising channels, and this is especially true in data gathering and measurement.
Today, with the rise of machine learning, we are again at the brink of a revolution, and digital marketing expertise is becoming more important than ever to those that want to stay or become competitive.
At ad:tech London, our Digital Marketing Team Leader, and eCommerce Consultant Vanja Bunjevac will give a talk named: Data-driven decision making: Embracing technology for triple-digit growth. For those wanting to catch a glimpse of the topic before the main event, I had a little chat with him to share his views on the future of digital marketing in eCommerce. Read more
ad:tech in London is an event for all marketers and advertisers on the lookout for self-development, business growth, upskilling, and having a great time in the company of thousands of enthusiastic industry peers. Co-located with eCommerce Expo and two other events, this is a unique opportunity to learn from the best and establish new contacts.
We will be there too – more specifically Maja, Vanja, and Dražen! To meet us and see how we can help your business, find us at our stand and come to our talk about data-driven decision making. You can also order your FREE tickets for the event here! Read on to get all the details! Read more
7 years ago, Kamilla from Russia did a summer internship at Inchoo. This year, we had the opportunity to host Ulyana Kiklevich from Belarus on an internship that was organised through IAESTE. We’ve prepared an interview to get to know Ulyana, see how her days as frontend developer intern at Inchoo went, what she learned, and why she decided to travel back to the Croatian coast with her parents. Read more
We had another Inchoo Learning Day in Baranja on Friday, May 26. It is a day when all of us Inchooers collectively leave our offices and enjoy the beauties of Slavonia and Baranja, and combine learning with team building activities.
This was the 9th Inchoo Learning Day (ILD) in a row. This time; Zlatna Greda, an eco center about 30 km from Osijek, in the middle of forest. Zlatna Greda is an organized concept that provides a practical experience of coexistence with nature as a place to learn, but also as a place to have fun; you can visit the adrenaline park, take a walk, or see the animals. It’s like a house in nature which functions through practical examples of sustainable growth, such as the renewable energy sources, waste separation, social entrepreneurship and responsible business conduct. Read more