Category / Online Marketing
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To blog or not to blog, that is the question

23rd MAY 2013 | Posted by Vice Bozic in E-Commerce, Online Marketing
blogornot

If you are a online store owner and you don’t have a blog, you are missing a great opportunity. In this article I will outline 3 main reasons why you …

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Customer journey and multichannel shopping

16th MAY 2013 | Posted by Vice Bozic in E-Commerce, Online Marketing
customerjourney

Last week my friend on Facebook recommended me a book that I should read, so I went to my local bookstore and tried to find it. Unfortunately, they didn’t have …

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Ultimate Google Analytics Dashboard for Ecommerce

29th APR 2013 | Posted by Vice Bozic in E-Commerce, Online Marketing
ga_dashboard

If you are an online store owner, then using custom Google Analytics dashboard is a must. It will save you time and effort of browsing through all these separate tabs …

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How to pass Hubspot Inbound Marketing Certification Exam

23rd APR 2013 | Posted by Vice Bozic in E-Commerce, Online Marketing
vicebozic_inboundmarketing

On April 2, 2013, Hubspot launched a new version of their free inbound marketing certification program. Since lots of things have changed from previous version, I decided to upgrade my …

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3 ways you can use videos on your E-commerce site

16th APR 2013 | Posted by Vice Bozic in E-Commerce, Magento, Online Marketing
videos_main

If you are not using video on your E-commerce site, it would be good to start thinking about it. 2013 is all about the content – and video is leading …

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Translation is not Localization – Multi Country E-Commerce Tips

10th AUG 2012 | Posted by Toni Anicic in Online Marketing
multi-country-ecommerce

In our latest video tutorial, besides rocking my MailChimp shirt, I explain how to properly think about multi country and multi language E-Commerce setups. These tips can be applied to …

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What’s the deal with the daily deal?

3rd AUG 2012 | Posted by Aron Stanic in E-Commerce, Online Marketing
What’s the deal with the daily deal?

sooperkuh@sxc.hu

Daily deal industry is the one most talked about ever since it took the world by storm, starting with Woot, reinvented by Groupon, LivingSocial and the likes (we built a …

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Magento SEO: Check your extensions!

23rd JUL 2012 | Posted by Toni Anicic in Online Marketing
magento-extensions-seo-tutorial

We continue our series of Magento SEO tutorials with a tutorial on Magento extensions that can influence on-site SEO. This tutorial is both for Magento merchants as well as extension …

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3 actionable Analytics tips that will help you boost your store’s sales today

17th JUL 2012 | Posted by Toni Anicic in Online Marketing
actionable-google-analytics-tips-to-improve-online-store-sales

As a store owner or a person in charge of e-commerce at your company, you probably gaze upon Google Analytics stats every day. In this article I’ll give you 3 …

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Tracking Onepage Checkout abandonment using Google Analytics

13th JUL 2012 | Posted by Drazen Karacic in Checkout, Magento, Marketing, Online Marketing
Photo: Holger Prothman

In the process of conversion rate optimization  a store owner will sooner or later hit a wall with available Magento tools. While e-commerce tracking and cart abandonment information work great with Magento, …

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