As a merchant, sometimes you may find high bounce rates, lower conversion rates than you’d like, or any other signal warning you of troubles in your online store.
Online merchants are leaving plenty of money on the table by missing a very important component of an eCommerce business: online store usability. Many of them fail in their primary goal of making purchasing easy for their customers.
So, why do customers leave and how to change that?Read more
The latest figures on the Magento Certified Solution Specialist program and the updated wall of fame with 31 people holding all 4 available Magento certificates.
This report features some interesting stats and trends around Magento certification program and the data comes from the official Magento’s certification directory (end of January 2016).Read more
Do you remember, how many times you did something that was time consuming and/or required certain amount of steps to achieve your goal? After some time you had to repeat the whole process… And again… And again… I am pretty sure you came to an idea, “Wouldn’t it be really useful if I can somehow simplify the process?” Yes, you are correct, the same question troubled me when trying to figure out how the make my life easier when creating a custom theme. Unlike Magento 1, Magento 2 has a different (and more complex) way of setting up themes, so I started developing a Bash script that will make my life easier. Hopefully, yours as well.Read more
Few years ago, we had an article describing how to add external files into Magento.
It was quite popular, so we decided to come back to it today.
Editing and styling Magento’s transactional eMails and eMails in general can be a real headache. There are numerous reasons for that, for example the number of eMail clients available that have their own quirks and the complicated workflow of the testing process. This article will cover some of the general advices and tricks that will, hopefully, help you in development. These aren’t some general rules for the most part, but advices and guidelines that you may or may not use, which I discovered during my work on various projects.Read more
Some of your visitors hate the experience they have when they’re browsing your store. It doesn’t matter who you are, it’s true. You can’t satisfy everyone as some people prefer to do things one way while others like it the other way around. In future we will have online stores so predictive of your visitors preferences that it will completely adapt the user interface dynamically based on what it knows about your visitor. There are some stores and services that already do that but it’s still very basic and not something we could call automatic and complete user interface change and adaptation to customer’s needs.Read more
In this post we will demonstrate how to create Magento 2 module with a shipping method. If you are already familiar with Magento 1, all examples will be very clear. Creating shipping method is pretty easy, so let’s go with an example.Read more
When you’re communicating with a lot of people from all over the world, it’s inevitable there’s going to be a lot of glitches anyway. But, when you’re working in eCommerce, especially Magento sales, things just get a tad more complicated and, at times, quite funny.
Here are some of my favorite not-so-ordinary inquiries and quotes from “the trenches”. All of these are real-life examples.Read more
Don’t do it. Just, simply, never write a database query inside a loop. Ever. Put in a little bit of effort and write code that will insert or read all data in one big batch, or at least group big chunks of data in the smallest possible number of queries. That’s it. Move on. These aren’t the droids you’re looking for.Read more
We’ve been writing our story for 8 years now. From team forming, product defining and processes being established, we’ve continuously been putting effort into growing and improving.
Positive attitude towards employees and clients brought us many successful stories to share, latest one being named a National Champion for Croatia in “The ELITE Award for Growth Strategy of the Year”.
Can you help us win?Read more
There’s a certain amount of buzz about the upcoming Developers Paradise. And why wouldn’t there be? You can expect not only beautiful coastline and great atmosphere but also hot Magento 2 topics from one of the best minds in the industry. We asked them why are they coming to DevParadise, here’s what they had to say.Read more
Take a walk down the memory lane with us and have a look at how 2015 flew by at Inchoo. As our CEO, Tomislav Bilic, put it in his recent article, last year was a big one for Inchoo. There were many incredibly important moments for the company and its growth, and we are proud to present them, a bit differently, here.Read more